January 28, 2010

When it comes to online promotional concepts and seo services, article marketing is at the top of the tree. This approach is well documented and has a storied history of success. It is always used by the most successful Internet marketers and those organisations that have built a considerable presence online. Also known as “Mr. Fire,” Dr. Joe Vitale is one of the better known and more vociferous proponents of article marketing, due to his success.

Why is article marketing one of the top seo services? The Internet, as a means of disseminating information contains the answer. As a purveyor of information, the Internet is unrivalled. Fundamentally, every one of the billions of webpages out there contains information that is being sought by someone else. The most popular websites and pages stand apart due to the quality of the information contained within. People are ever thirsty for this information and are going online in increasing numbers, day by day. Quite simply, the Internet is educating the world.

If information is at the core, articles provide a means of conveying it. Article composition varies considerably according to the covered subject. For example, you could compile a blog post of just 300 words on a simple subject or a comprehensive white paper numbering 10,000 words, highly technical and relevant. Any way you look at it, there will always be a considerable demand for articles as an eager surfing public craves education.

Don’t underestimate the amount of work involved in article marketing, but it is well worth while. Content needs to be created to start off with. This information should be focused, related to the primary keyword (the subject) and be very well written. Don’t aim to stuff a lot of filler into your article, but do be educational and informative.

The power of article marketing and this style of SEO is based on the distribution of the expertly composed article. Article directories are the destination and the sites are huge knowledge repositories, created just for this purpose. Your article will be accepted by these directories and will be available for those searching for information. By engaging a search on one of the major search engines, people will enter the primary keyword or subject and will discover your articles from within these directories.

When people go online looking for information, they invariably use one of the major search engines, such as Google (primarily) or Bing. Over the years, these engines have become extremely good at providing very targeted results for people. The search engines in turn give additional credibility to information that they discover within the top authority directories. If you have done your job correctly, the information links that you provided at the bottom of the article will be of interest to the reader. Now you have initiated a journey toward your sales machine, your visitor will be more likely to buy your service or product from you.

Out of all of the seo services available, this is the most powerful SEO approach that you can employ – and because of this, article marketing stands apart in the world of Internet marketing.

Michelle Dale is The Managing Director of Virtual Miss Friday, an Experienced Executive Virtual Assistant who collaborates with businesses and individuals with the sole aim of accomplishing their professional goals. Want to learn more about these comprehensive online business building success strategies? Contact VMF Today!


May 22, 2009

One of the more commonly known methods of catching the search engines attention is content – and let’s say for example you’re a top internet savvy SEO expert, and you can get the traffic onto your site – then the next step is thinking how you are going to keep it there! If you’re spending you time writing quality content for blogs, websites, or any other sort of published location, there is some valuable advice to remember to give your articles the buzz necessary to pull readers in and hold their attention all the way through to the very last line.

Rather than simply selecting a topic and writing about it, pick an aspect of the topic, state an opinion and back it up with details on why you are taking a certain stance. This will generate debate and drive in feedback from among readers and cause quite a bit of buzz around your article. Word travels incredibly fast on the Internet – especially on Twitter, so your article will be receiving all kinds of attention while developing an interesting dialogue at the same time.

There are several ways to encourage reader response to an article. Traditionally, writers would supply their email at the end of the article. But this is a passive response since no one else reading the article can view another reader’s comments. A more active approach is to place a comments section at the bottom of your article where readers can give their opinions on what they’ve just read. But sometimes, the comments left can take attention away from the actual article or get off track from the original topic.

A much more effective way to get quality feedback is to link the article to an online survey. This kind of reader response also assists the writer or publisher in acquiring a wide array of comments from different points of view. By using an online survey, you can determine if readers liked the article, if they agreed with what was said, if they disagreed with the viewpoint, and if they had additional information to add.

There are websites available that assist with creating the online questionnaire and in providing information on how to link the survey to the article. Valuable tools to track and measure the feedback received are also provided. Several online survey suppliers also provide the option of sharing real time survey results with readers, giving incentives to motivate readers to actively participate in current questionnaires.

Utilizing an online survey linked to an article is an effective means of communication that encourages discussion about a topic. It’s a cost effective investment that has excellent benefits which enable you to acquire the greatest overall response from any individual article.

Adam Toren, Co-Founder of Young Entrepreneur, specializes in maximising the profitability of failing businesses with his own unique ‘bottom line’ method. Adam, along with his brother, have established, bought and then sold on an assortment of companies in recent years. At present, they own and operate a very successful publishing company and variety of online businesses.


May 20, 2009
keyword research
Kingsley Modozie asked:


At the end of article you would have learned the techniques and strategies for getting the best keywords in less time. Assuming you are into article marketing or even PPC, then I guess you will need to perform plenty of keyword research. There is need for you to do a thorough and prolonged keyword research in order to evaluate the campaign of your competitors, creating a number of keywords for the niche of your choice and discovering new niches or even the product of your choice.

As someone who is into these, I must tell you that keyword research takes a lot of time and it can even take up to a month or more to get the required keyword for your internet business, niche or campaign. But if you use a keyword research tool, you are assured of getting your result in a fast manner and most importantly you will get the targeted and less competitive in the niche of your choice.

All over the internet, there are varieties of keyword research tool, some of them are AdWord Analyzer, Wordtracker, Keyword Elite, Micro Niche Finder or even HitTail, etc. But the question here is: are they worth your hard earned money? Investing your money into some keyword research can be a waste of money and time.

As for me, one of the best keyword research tools I recommend is micro niche finder. I find it handy, easy and the results I get leads to profitable niches. This is due to it has varieties of features and functions which other keyword research tools don’t have.

Are you into article marketing, Pay Per Click advertising, AdSense or SEO or even affiliate marketing, you need this software in order to skyrocket your earning. It will be able to evaluate your competitors PPC campaign, create a big list of profitable keywords quick and it will even save you time, so you won’t invest all of your time doing manual keyword research. You just type the keyword of your choice and it will return thousands of similar keyword, both long and short tail keywords.

If you are into internet marketing and you haven’t got this tool yet, then now is the time you should get it in order to fill the gap where you are not doing well.

Keyword Research Techniques and Strategies

Assuming you are into marketing a niche about an acne product. Let’s say you want perform a search using the keyword “cure acne”. Most people will just plug in the keyword “cure acne” in the search box for the keyword stuffing. As someone who is very experienced in this, the best way to get the top keywords out of this is to simply plug in the keyword “acne” in the search box. It will return similar keywords that pertains to acne both relevant and irrelevant ones. You should keep a pen and paper by your side for this. Glance through the result of the acne and select the words that pertain to curing acne like cure acne, treat acne, stop acne, fight acne, acne remedy, acne relieve, deal with acne, overcome acne and acne help etc. These keywords listed above are the keywords for solving a problem, avoid keywords like symptoms of acne, causes of acne etc. Though they are useful, as you are marketing a product about the remedy of a disease it is better to be more targeted here. Still plug the keywords I listed above.

If you continue plugging the keywords and searching them you will end up getting long tail keywords with little competition. You should get Micro Niche Finder, it is the best keyword for uncovering this little and hot niches.

Micro Niche Finder is one of the best keyword research tool you can use to tap into hot niches with less competition. It is a tool every internet marketer should have. You can find more about it by visiting http://modospot.com/review/micronichefinder.html